STAFF CONSIDERATIONS UNDER NEW FSA REGULATIONS


Fiona McNish 14th July 2008

Fiona McNish looks at how personnel departments have an increasing role to play in following FSA regulations. The 2007 'Better Regulation Initiative' both eased elements of compliance while introducing other responsibilities.

See the full article from the link:

http://www.financeweek.co.uk/cgi-bin/item.cgi?id=6224

Application Lynx will be joining Oracle at The CIPD HR Software Show June 18th &
19th 2008 at London Olympia

You will have a chance to see our Oracle HCM solutions, including Oracle Accelerate - a faster time-to-value path to Oracle HR and Payroll, designed to help small and medium-sized businesses to maximise your budget and achieve real business value quickly. The solution enables companies with as few as 500 employees to take advantage of Oracle's superior applications at a discounted price.

The Oracle Accelerate solutions from Application Lynx include industry-specific functionality to address 'pain points' such as the exacting compliance requirements for financial and local government sector organisations.

Of course, there will also be an opportunity to see Application Lynx's value-add components, iRecruitment, Workforce Performance Management, Oracle Learning Management and Daily Business Intelligence and discover how your organisation will benefit from our intelligent approach.

We will be with Oracle on Stand H42, so come and see us to learn more about the Application Lynx Oracle HCM solutions. We look forward to meeting you at the show, and demonstrating the value Application Lynx can bring to your business.

Registration for free at http://www.cipd.co.uk/cande/hrss/default.htm

NEW SELF-SERVICE HCM SOLUTION FOR BRADFORD & BINGLEY
Another Financial Sector organisation uses Application Lynx to implement its Oracle Self-Service Solution

London, May 19 2008

Application Lynx - a leading provider of HR & Payroll solutions is pleased to announce the successful implementation of the Oracle Human Capital Management solution, part of the Oracle E-Business Suite at Bradford & Bingley, a leading organisation in the UK's specialist lending market. The project was implemented in 35 days and the final module went live in January 2008.

The project involved the implementation of the Oracle E-Business Suite Human Capital Management HR Self Service, Learning Management, and Daily Business Intelligence functions to enable Bradford & Bingley's HR department to support the HR business requirements for over 3,000 staff across the UK. The project includes Oracle Learning Management - also part of the Oracle E-Business Suite - that went live in just 38 days. This was facilitated through use of the Oracle Accelerate solution, which allows rapid deployment of Oracle Applications. The overall project encompasses:

- Employee information changes
- Payroll updates
- Employment/Job description & position role changes
- Life change updates
- Training management
- Organisational hierarchy changes
- HR transactions completed by Line Manager

Ian Anderson, HR Director at Bradford & Bingley commented, "Bradford and Bingley prides itself on being a leading organisation in the UK's specialist lending market. A responsive HR technology solution is an essential aspect of HR strategy in ensuring that we maintain a leading edge in staff development and associated necessary compliance. The rapid and efficient deployment of the solution by Application Lynx allows us to provide faster access for employees. In turn, the HR department can improve productivity and overall service whilst reducing administrative requirements."

The self-service project will support the necessary HR compliance required of financial sector organisations. In addition, management reporting is enhanced with the ability to update data and increase in the speed at which reports can be requested and received.

Mark Pulling, Managing Director at Application Lynx said, "We were pleased to have such a positive response from Bradford & Bingley in their decision to expand their strategic work and support on overall business requirements. We have worked with several financial sector organisations and we were able to bring Best Practice knowledge from the outset. This type of project typically will enable the HR department to better support business needs and integrity of compliance requirements in a sector undergoing constant change."

"Bradford & Bingley has shown what a leading financial services organisation can achieve in terms of its HR strategic requirements when underpinned by a leading technology solution, said Joe Etienne, Regional Director, Oracle Financial Services. The Oracle HCM solution has been successfully implemented by Application Lynx to provide robust support to further enable efficient and proactive HR development in a sector facing constant change."

London, February 21st 2008

Application Lynx, a leading provider of Human Capital Management (HCM) and Payroll solutions and services is pleased to announce that it has been appointed to the Preferred Supplier List (PSL) for Norwich Union, which is part of Aviva plc - the world's fifth-largest insurance group.

The process to establish the PSL was rigorous and was based on the ability of suppliers to deliver high quality value-for-money consultancy services to the business units in the UK. Suppliers also had to demonstrate their corporate and social responsibility, a strong commitment to management and support of the client account, and to agree a commercial framework under which these services will be delivered.

Specifically, the appointment as a preferred supplier places Application Lynx - an Oracle Certified Advantage Partner - in a very good position to continue to provide Human Resource Management System (HRMS) consultancy services in support of Norwich Union's HRMS Product Suite.

Mark Pulling, Managing Director at Application Lynx, commented, "We're proud to support such a prestigious company in the development of its Human Resource IT requirements. Our inclusion on the Norwich Union PSL to support the organisation in pursuit of its aim to develop and maintain the highest quality processes and outputs is a great achievement for us. We look forward to working with such a performance driven organisation which, in line with our own objectives, operates on the stated aim of achieving strategic goals as efficiently as possible."


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NOTE TO EDITORS:

Photographs available on request


About Application Lynx

Application Lynx is a leading provider of Human Capital Management (HCM) and Payroll solutions and services to public and private sector organisations. Established in 2002, Application Lynx is a Certified Advantage Partner in the Oracle PartnerNetwork with a strong track record in delivering end-to-end HCM solutions for local and international Oracle projects. Application Lynx works with Oracle to provide both bespoke and pre-configured solutions to mid-range size and large enterprises worldwide.

With its pool of highly experienced consultants, Application Lynx works closely with Oracle to provide effective and efficient HCM solutions, utilising the most up-to-date Oracle developments available. Application Lynx also provides a range of services from HR Strategy and HR Process Consultancy, through to Health Checks, Training and Application support.

For further information about Application Lynx visit: www.applicationlynx.co.uk



About Aviva plc:

Aviva is the world's fifth-largest insurance group and the biggest in
the UK. It is one of the leading providers of life and pensions products to
Europe.

The group's life and pensions, retail fund management and general insurance
businesses in the UK operate under the Norwich Union brand.

The Aviva brand name was launched in July 2002. The group was formed by the
merger of CGU and Norwich Union in 2000. CGU came from the merger of
Commercial Union and General Accident in 1998

Aviva's operations in the UK include:

o Aviva plc - corporate head office

o Norwich Union Life - a leading UK life insurer

o Norwich Union Insurance - the UK's biggest general insurer

o RAC - RAC incorporates BSM, RAC Auto Windscreens, RAC Direct Insurance
and HPI

o Morley Fund Management - the largest UK-based active fund manager

Norwich Union is the UK's largest general insurer with a market share of around 15%, with a focus on insurance for individuals and small businesses.

It is a leading provider of life, pensions and investment products and one of the largest financial adviser (FA) providers. FAs provide over 70% of the company's long-term savings business in the UK.

For further Press information contact:
Saffi Haines
Public Relations

Email: shaines@applicationlynx.c.uk
Mobile:+44 (0)7950 559 068

London, February 12 2008

Application Lynx will be joining Oracle at Softworld HR and Payroll Solutions Event, on the 27th February at the Novotel London West, Hammersmith.

You will have a chance to see our Oracle HCM solutions, including Oracle Accelerate
- a faster time-to-value path to Oracle HR and Payroll, designed to help small and medium-sized businesses maximize your budget and achieve real business value quickly. They enable companies with as few as 500 employees to take advantage of Oracle's superior applications at a discounted price.

The Oracle Accelerate solutions from Application Lynx include industry-specific functionality to address 'pain points' such as compliance.

Of course, there will also be an opportunity to see Application Lynx's value-add components, iRecruitment, Workforce Performance Management, Oracle Learning Management and Daily Business Intelligence and discover how your organisation will benefit from our intelligent approach.

We will be with Oracle and our BPO partner, ICS Computing,come and see us to learn more about the Application Lynx Oracle HCM solutions. We look forward to meeting you at the show, and demonstrating the value Application Lynx can bring to your business.

(Link to registration is
http://www.softworld.co.uk/cgi-events/register.pl?exhibition_id=1027&destination=&js=Y)

Application Lynx receives four nominations for the Oracle UK partner Awards, 2007


London, November 26, 2008

Application Lynx - a leading provider of HR and payroll solutions - is pleased to announce that it has been nominated for four awards in the Oracle UK Partner Awards, 2007 which will be announced February 13, 2008 in London. Application Lynx has been nominated for:

- Best Applications - General Business
- Customer Successes - Applications
- Most Innovative Use of Oracle Applications
- Oracle Consulting Partner of the Year

The nominations for these prestigious awards are made in recognition of UK Oracle partners who've demonstrated innovation, expertise and support for Oracle initiatives and solutions.

In particular, Application Lynx has shown dedication and support for the Oracle Accelerate programme from its inception in the UK, deploying one of the first Accelerated R12 projects to a financial sector client.

Application Lynx has also leveraged its relationships with customers to generate quality success stories to demonstrate the capabilities of Oracle HRMS Solutions, supporting the nomination for its customer successes.

Mark Pulling, MD commented, "We're very pleased to have been nominated for these four categories. We have an excellent working relationship with Oracle, reflected in successful customer projects. One of the key areas on which our nominations have been based is the Oracle 'Accelerate' initiative. We've developed successful accelerators for clients across both the private and public sectors and have generated some compelling success stories to support our sector expertise with Oracle solutions. To put this in perspective we are up against EDS, IBM and Deloitte for Oracle Consulting Partner of the Year which shows Application Lynx is going from strength to strength. These nominations in themselves are an excellent endorsement providing recognition of the results of strong commitment in innovation, marketing referencing and business strategy."

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About Application Lynx

Application Lynx is a leading provider of Human Capital Management (HCM) and Payroll solutions and services to public and private sector organisations. Established in 2002, Application Lynx is a Certified Advantage Partner in the Oracle PartnerNetwork with a strong track record in delivering end-to-end HCM solutions for local and international Oracle projects.

Application Lynx works with Oracle to provide both bespoke and pre-configured solutions to mid-range size and large enterprises worldwide.

With its pool of highly experienced consultants, Application Lynx works closely with Oracle to provide effective and efficient HCM solutions, utilising the most up-to-date Oracle developments available. Application Lynx also provides a range of services from HR Strategy & HR Process Consultancy, through to Health Checks, Training and Application support.

For further information about Application Lynx visit: www.applicationlynx.co.uk

APPLICATION LYNX PROVIDES THE ORACLE HUMAN CAPTIAL MANAGEMENT (HCM) E-BUSINESS SUITE RELEASE 12 FOR A MAJOR FINANCIAL SECTOR CLIENT

One of the first HR/Payroll implementations in the UK via Oracle's "Accelerate" initiative in the shortest timescale to date

Visit Application Lynx October 17-18 No.HR46 at Softworld, NEC

London, October 2007

Application Lynx is pleased to announce that in partnership with Maxima it has completed the first successful UK Accelerated implementation of Oracle's Human Capital Management (HCM) E-Business Suite Release 12 (R12) version on a Microsoft® Windows platform. The HCM solution was implemented in just 50 days for a major Financial Sector Client. The rapid completion was via Oracle's new "Accelerate" programme which provides Small and Medium-size Enterprises (SME's) with a suitably scaled Enterprise Resource Planning (ERP) solution at reduced cost and timescale

The "Accelerated" solution has been implemented for an insurance organisation. The Client uses the Microsoft compatible HCM solution to provide the HR/Payroll backbone for its new 2,000 strong CRM/Sales division. This division services various insurance/re-insurance companies within the organisation.

The project comprised one of the first and fastest Oracle HCM solutions to be deployed via the Accelerate initiative. Application Lynx and Maxima went from project kick-off to go-live for the HR solution in just 10 weeks– a significantly shorter timescale in relation to pre-"Accelerate" implementations. Payroll took an additional two weeks making a total of 12 weeks for the combined HR/Payroll project. The new streamlined user interface provides an extremely user-friendly look and feel to the HCM solution which supported rapid user acceptance.

Tim Lacey, Business Development Director commented, "Some of the key drivers to the success of this project were implementation on a Windows platform, which is most commonly used in the SME market, plus speed of completion. In addition, we've performed several successful HR and payroll projects for Financial Sector organisations, so we were able to maximise our extensive expertise of the sector to circumvent any potential issues. Combined with Oracle's Accelerate programme which provides affordable, quick to deploy solutions suitable for SME's, we were able to provide a stable and robust solution proving that Oracle is now a very real competitive choice for the SME market. Ultimately, the excellent partnership with Maxima and Oracle helped to ensure the swift and successful delivery of this innovative solution."


For Further information, Visit Application Lynx October 17-18 No.HR46 at Softworld, NEC or contact our Business Development team on info@applicationlynx.co.uk

Application Lynx will be joining Oracle at Softworld HR & Payroll, on the 17th & 18th October at the NEC.

You will have a chance to see our Oracle HCM solutions, including Oracle Accelerate
- a faster time-to-value path to Oracle HR and Payroll, designed to help small and medium-sized businesses maximize your budget and achieve real business value quickly. They enable companies with as few as 500 employees to take advantage of Oracle's superior applications at a discounted price.

The Oracle Accelerate solutions from Application Lynx include industry-specific functionality to address 'pain points' like compliance,

Of course, there will also be an opportunity to see Application Lynx's value-add components, iRecruitment, Workforce Performance Management, Oracle Learning Management and Daily Business Intelligence and discover how your organisation will benefit from our intelligent approach.

We will be with Oracle and our partners, Oracle E-Business Suite consultants Patech, on Stand HR46, come and see us to learn more about the Application Lynx Oracle HCM solutions. We look forward to meeting you at the show, and demonstrating the value Application Lynx can bring to your business.

(Link to registration is
http://www.softworld.co.uk/cgi-events/register.pl?exhibition_id=1002&destination=&js=Y)

Registration is free and you will get a FREE copy of the Softworld Buyer's Guide on arrival at the show.

APPLICATION LYNX APPOINTS NEW DIRECTOR

London, September 19 2007

Application Lynx a leading provider of Human Capital Management (HCM) and Payroll Solutions and services is pleased to announce the appointment of Hugh Parnell, as a Non-Executive Director. His appointment is to support the continued expansion of Application Lynx and its client base.

Application Lynxs' growth throughout 2007 is reflected in the greater number of small and mid-range size enterprise (SME) clients gained in the financial sector and further incursion into the professional services and telecoms sectors. To support the level of expansion in the provision of consulting services and Oracle HCM solutions, Application Lynx has found in Hugh Parnell a high calibre Non-Executive Director with several years relevant business development experience.

Hugh Parnell qualified as a chartered accountant with Peat Marwick Mitchell (now (KPMG) in 1978 and has since developed a long and distinguished career based around financial management in international corporations. He has worked in corporate finance and business management for over 25 years and brings to Application Lynx his experience of accounting, planning, strategy and rigour in corporate procedures and business development. He has worked with a range of firms including BP, Robert Fleming and Co. and Dresdner Kleinwort Benson. Latterly, Hugh has been a Director of NW Brown Group (an organisation offering financial services to private and corporate clients) with a variety of investment and business development roles.

Mark Pulling, Managing Director of Application Lynx said, "Application Lynx is entering its next phase of expansion with a firm strategy of partnering world-class small and mid-range size enterprises -SMEs. We have recently qualified as one of the first tranche of Oracle partners in its 'Accelerate' programme which provides Enterprise Resource Planning (ERP) based HCM solutions which were previously the domain of larger organisations – to SME's. Our particular areas of strength lie with Financial, Professional and Telecoms sectors and Hugh's talents and areas of expertise will further support this goal."

Hugh Parnell commented, "I am looking forward to helping Application Lynx achieve its next growth stage, bringing my experience of developing smaller companies and the structures and disciplines which assist with this. Application Lynx is at an exciting phase and I am confident can continue to expand from its established base of top quality client service and innovative use of its systems expertise in the HR arena".

- END -

About Application Lynx

Application Lynx is a leading provider of Human Capital Management (HCM) and Payroll solutions and services to public and private sector organisations. Established in 2002, Application Lynx is an Oracle Certified Advantage Partner with a strong track record in delivering end-to-end HCM solutions for local and international Oracle projects. Application Lynx works with Oracle to provide both bespoke and pre-configured solutions to mid-range size and large enterprises worldwide.

With its pool of highly experienced consultants, Application Lynx works closely with Oracle to provide effective and efficient HCM solutions, utilising the most up-to-date Oracle developments available. Application Lynx also provides a range of services from HR Strategy & HR Process Consultancy, through to Health Checks, Training and Application support.

For further information about Application Lynx visit: www.applicationlynx.co.uk

Partners Deliver Industry-Specific Oracle Application Bundles for Small and Medium Businesses and Small and Medium Governments.

REDWOOD SHORES, Calif., - August 7, 2007 - With the demand for affordable, quick to-deploy solutions on the rise among small and medium businesses (SMBs) and small and medium governments (SMGs), Oracle today announced that partners around the world are delivering Oracle Accelerate solutions across multiple industries. 25 of Oracle’s Certified and Certified Advantage Partners in the Oracle® PartnerNetwork are launching Oracle Accelerate solutions, industry-tailored bundles that have been reviewed by Oracle.

"These Oracle Accelerate solutions are the first of many scheduled to hit the market. Our partners are critical to the Oracle Accelerate strategy as they bring a deep understanding of Oracle's products as well as the specific industry challenges and business complexities that SMBs and SMGs face every day," said Oracle Senior Vice President, Global SMB Business Unit, Tony Kender. "We have been building the infrastructure to enable our partners to build and deliver Oracle Accelerate solutions for their markets since October. Now that we have everything in place, we are working to review the large number of partners' solutions in queue and are looking forward to a continuous flow of new Oracle Accelerate solutions from our partners globally."

Oracle Accelerate solutions combine Oracle's enterprise-class applications with partner expertise and rapid implementation tools in industry-tailored solutions that are packaged, priced and delivered by partners specifically to be easy to own for SMBs and SMGs. Key to the Oracle Accelerate program is the availability of pre-packaged application bundles that provide a wide range of industry-specific functionality and allow for rapid, best-practice implementations. Oracle Accelerate solutions are delivered through partners who have a proven history of bringing solutions to a customer's specific industry and geography.

Partners Leverage Industry Expertise, Best Practices and Oracle Functionality
Oracle Partners are now delivering their own Oracle Accelerate solutions across multiple industries including automotive, consumer packaged goods, financial services, high-tech, industrial manufacturing, life sciences, media, publishing and entertainment, professional services, retail and public sector. These Oracle Accelerate solutions have been reviewed by Oracle prior to being accepted into the Oracle Accelerate program. Customers can have confidence that a partner is offering a quality solution that is easy to implement and allows them to stay on the upgrade path - two critical factors for achieving a return on their investment.

The following partners have announced their own Oracle Accelerate solutions in their regions and across their respective industries:
• AMX International: Oracle Accelerate solution for Local Government (US)
• Application Lynx: Oracle Accelerate solution for Financial Services (UK)
• Baytree Associates: Oracle Accelerate solution for Consulting and Management Services (US)
• BizTech: Oracle Accelerate solution for Business Services (US)
• BizTech: Oracle Accelerate solution for Industrial Products and Components Manufacturing (US)
• Business at Work: Oracle Accelerate solution for Consulting and Management Services (France)
• Caritor: Oracle Accelerate solution for Heavy Equipment and Machinery Manufacturing (Singapore)
• ChongQing HelpGo Information Technology Corp: Oracle Accelerate solution for Automotive Parts (China)
• DAZ Systems, Inc.: Oracle Accelerate solution for Non-Durable Consumer Products (US)
• De Theus: Oracle Accelerate solution for Wholesale Distribution (France)
• Fadel Partners, Inc.: Oracle Accelerate solution for Advertising, Entertainment and Publishing (US)
• Fusion5: Oracle Accelerate solution for Life Sciences (Australia)
• PT. Berca Hardayaperkasa: Oracle Accelerate solution for Food and Beverage (Indonesia)
• PT. Jati Piranti Solusindo: Oracle Accelerate solution for Media (Indonesia)
• PT. Sigma Solusi Integrasi: Oracle Accelerate solution for Financial Services Industry (Indonesia)
• Pyxis: Oracle Accelerate solution for Life Sciences Medical Device Manufacturing (Germany)
• S & I Systems Pte Ltd.: Oracle Accelerate solution for Marine Engineering (Singapore)
• Solbourne: Oracle Accelerate solution for Local Government (US)
• Sonata Information Technology Ltd.: Oracle Accelerate solution for Durable Goods Manufacturing (India)
• SVAComm: Oracle Accelerate solution for Semiconductor and Optics Manufacturing (China)
• Symatrix: Oracle Accelerate solution for Financial Services (UK)
• Syntax: Oracle Accelerate solution for Industrial Products and Components Manufacturing (Canada)
• Systime: Oracle Accelerate solution for Products and Components Manufacturing (India)
• Terillium, Inc.: Oracle Accelerate solution for Heavy Equipment and Machinery Manufacturing (US)
• US Jade: Oracle Accelerate solution for High-Tech Fabless Semiconductor
Manufacturing (US)
• Whitehouse: Oracle Accelerate solution for Wholesale Distribution (UK).

"Oracle Accelerate creates new opportunities for us to quickly and cost effectively deliver enterprise-quality functionality to SMBs who have limited budgets," said Mark Pulling, Managing Director, Application Lynx. " Along with the support, infrastructure and resources we received from Oracle, we've created our own Oracle Accelerate solution for the financial, professional services and teleco sectors by incorporating our industry expertise and intellectual capital into Oracle Business Accelerators. For our customers, Oracle Accelerate means minimal business disruption during solution deployment and robust enterprise applications that are easy to own, maintain and upgrade."

About Oracle Accelerate
Oracle Accelerate is Oracle's approach for helping Certified Partner and Certified Advantage Partners in the Oracle PartnerNetwork bring complete, easy to own, industry-focused solutions to small and medium businesses and small and medium governments. Key to Oracle Accelerate solutions is the availability of pre-packed application bundles that can be quickly implemented by partners and provide a wide range of industry-specific functionality. As part of Oracle Accelerate, Oracle provides partners with Oracle Business Accelerators, which are rapid implementation tools, templates and process flows to enable customers to realize immediate benefit from Oracle Applications. With Oracle Accelerate, customers can take advantage of Oracle's enterprise applications, including integrated business flows across front office, back office and industry-specific processes. Additionally, customers can benefit from automated upgrades, significantly reducing the complexity and risk associated with migrating to updated versions.

About the Oracle PartnerNetwork
Oracle PartnerNetwork is a global business network of more than 19,500 companies who deliver innovative software solutions based on Oracle software. Through access to Oracle's premier products, education, technical services, marketing and sales support, the Oracle PartnerNetwork program provides partners with the resources they need to be successful in today's global economy. Oracle partners are able to offer to their customers, leading-edge solutions backed by Oracle's position as the world's largest enterprise software company. Partners who are able to demonstrate superior product knowledge, technical expertise and a commitment to doing business with Oracle can qualify for the Oracle Certified Partner levels. Partners who are able to demonstrate the highest level of product knowledge, technical expertise and a commitment to business with Oracle qualify for the Oracle Certified Advantage Partner level. These partners receive a higher level of service, support, training and certification from Oracle. http://oraclepartnernetwork.oracle.com.

About Oracle
Oracle (NASDAQ: ORCL) is the world’s largest enterprise software company. For more information about Oracle, please visit our Web site at http://www.oracle.com.
# # #

Trademarks
Oracle is a registered trademark of Oracle Corporation and/or its affiliates. Other names may be trademarks of their respective owners.

London, July 2007

Application Lynx - a leading provider of Human Capital Management (HCM) and Payroll solutions and services - is pleased to announce the confirmation of its status as an Oracle Certified Advantage Partner. In achieving the Certified Advantage Partnership level, Application Lynx has consistently demonstrated the highest level of competency and commitment to Oracle as a long-term strategic partner.

Application Lynx offers a range of HR/Payroll and recruitment consulting services and Oracle HCM solutions ranging from pre-configured HR and Payroll solutions for mid-range size organisations, through to Application Support and product demonstrations for existing Oracle HCM customers. Application Lynx is able to offer plug & play HR solutions to enable clients to be up and running in a matter of months.

Mark Pulling, Managing Director at Application Lynx, said, "At Application Lynx we have a strong track record in providing leading edge Oracle Human Capital Management solutions to a range of public and private sector clients. Our team of highly experienced consultants, dedication to excellence and increased degree of development initiatives has qualified us for this upgrade in partner status. Our relationship with Oracle is strategic and valued at all levels, we work closely to ensure that our experience, knowledge of applications and technology are applied effectively to support our mutual customers. This upgrade will in turn this will benefit our clients immensely as we will have access to and be able to provide greater joined up strategies and development initiatives."

Hazel Nash, Senior Director of Oracle Applications for SMBs, "By achieving Certified Advantage Partner status, Application Lynx has proven its ability to help Oracle E-Business Suite customers by providing inventive technology that extends the value of their IT infrastructure. This prestigious partnership level demonstrates the years of commitment that Application Lynx has made and its success in working with Oracle."

- END -


Further media contact information

About Application Lynx

Application Lynx is a leading provider of Human Capital Management (HCM) and Payroll solutions and services to public and private sector organisations. Established in 2002, Application Lynx is an Oracle Certified Advantage Partner with a strong track record in delivering end-to-end HCM solutions for local and international Oracle projects. Application Lynx works with Oracle to provide both bespoke and pre-configured solutions to mid-range size and large enterprises worldwide.

With its pool of highly experienced consultants, Application Lynx works closely with Oracle to provide effective and efficient HCM solutions, utilising the most up-to-date Oracle developments available. Application Lynx also provides a range of services from HR Strategy & HR Process Consultancy, through to Health Checks, Training and Application support.

For further information about Application Lynx visit: www.applicationlynx.co.uk



About the Oracle PartnerNetwork
Oracle PartnerNetwork is a global business network of more than 19,000 companies who deliver innovative software solutions based on Oracle software. Through access to Oracle's premier products, education, technical services, marketing and sales support, the Oracle PartnerNetwork program provides partners with the resources they need to be successful in today's global economy. Oracle partners are able to offer their customers leading-edge solutions backed by Oracle's position as the world's largest enterprise software company. Partners who are able to demonstrate superior product knowledge, technical expertise and a commitment to doing business with Oracle qualify for the Oracle Certified Partner levels. http://oraclepartnernetwork.oracle.com

Trademarks
Oracle is the registered trademark of Oracle Corporation and/or its affiliates. Other names may be trademarks of their respective owners.

For further product/service information contact:


Paula Robertson
Application Lynx
Sales Director
Email: info@applicationlynx.co.uk

New director level staff appointments to assist the evolution of its HCM service

Application Lynx - a leading provider of Human Capital Management (HCM) and Payroll solutions and services - is pleased to announce the appointment of two new directors with Jacqueline Penticost, Non-Executive Director and Paula Robertson, Sales Director joining the organisation to enhance the expansion of the Application Lynx HCM service.

The new directors will work closely with new and existing new clients on services ranging from Simply Oracle - a pre-configured HR and Payroll solution for mid-range size organisations - through to Application Support for existing Oracle HCM systems and Oracle's forthcoming 'Fusion1' developments.

Jacqueline Penticost has over 20 years experience designing HRM systems. She has spent the past 13 years with Oracle's HRMS Development organisation where she was responsible for product direction and functionality worldwide. She also brings extensive knowledge of the new HRMS architecture and Oracle's Fusion Applications to her new role.

Mark Pulling, Managing Director, said, "With Oracle's new Fusion initiative we've experienced an appreciable increase in client requests for assistance with the new HCM and Payroll applications offered by Oracle. "Our background is Oracle focussed and we have always maintained strong links with Oracle's new technology and developments to optimise our service to our clients. "Therefore Jackie's extensive understanding of the Fusion Programme and its impact on HCM systems will add greater expertise and depth to the service we provide."

Prior to her new position as Sales Director, Paula Robertson was responsible for Oracle business development at ARINSO UK Ltd where she managed the business development initiative for the Oracle Simply Solution. She also led negotiations for all HR Strategy, Technical Integration and Outsourcing initiatives. Her expertise spanning [16] years has been gained through a combination of business development and programme management roles to a broad client base.

Tim Lacey, Business Development Director commented, "Paula has a wealth of experience and understanding of the new Oracle Simply solution. "Coupled with her position of responsibility with major blue-chip organisations, she is a perfect fit to bring our enhanced skills and services to our Oracle clients.”

Paula added, “Application Lynx has successfully completed a range of innovative and leading edge HR/payroll projects. On many occasions Application Lynx worked in a troubleshooting capacity to turnaround and greatly improve the success and Return On Investment of implementing the Oracle HR solution for various businesses." I'm looking forward to bringing this expertise to new and existing Oracle users in the near future."


- END -

NOTE TO EDITORS:

Photographs available on request


About Application Lynx

Application Lynx is a leading provider of Human Capital Management (HCM) and Payroll solutions and services to public and private sector organisations. Established in 2002, Application Lynx is an Oracle Certified Advantage Partner with a strong track record in delivering end-to-end HCM solutions for local and international Oracle projects. Application Lynx works with Oracle to provide both bespoke and pre-configured solutions to mid-range size and large enterprises worldwide.

With its pool of highly experienced consultants, Application Lynx works closely with Oracle to provide effective and efficient HCM solutions, utilising the most up-to-date Oracle developments available. Application Lynx also provides a range of services from HR Strategy & HR Process Consultancy, through to Health Checks, Training and Application support.

For further information about Application Lynx visit: www.applicationlynx.co.uk

Oracle Fusion
Oracle Fusion deals with applications/products that will combine and enhance the best functionality from all Oracle Applications product lines following the acquisition of PeopleSoft and JD Edwards. Oracle Fusion Applications will deliver this functionality in a Services Oriented Architecture on the open, standards-based Oracle Fusion Middleware platform. Oracle Fusion is Oracle’s vision for next-generation enterprise technologies, applications, and services.